Projects

The projects developed by the Business Sustainability Center (BSC) represent a unique synergy between academia and the business sector, guiding technical knowledge and advanced research towards resolving crucial questions for companies.

These projects are vital for companies navigating the complexity of today’s environment, where sustainability, social responsibility and innovation are not merely aspirations but strategic imperatives.

By collaborating with our Center, companies gain access to cutting-edge knowledge, and evidence-based support, enhancing their decision-making, strategic planning, and the implementation of sustainable and socially responsible practices.

Description of Specific Projects

Social Acceptability of Investment Projects

This project evaluates how investment projects are perceived by communities and society as a whole. It provides companies with critical data to better understand social expectations allowing them to align their investment objectives with community values and needs. This alignment facilitates the harmonious integration and long-term success of their initiatives.

Corporate Environmental Performance

This project focused on analyzing and improving corporate environmental practices. It helps companies identify opportunities to enhance their environmental footprint. By adopting greener practices, companies not only comply with environmental regulations but also position themselves favorably with environmentally concerned consumers and partners.

Credibility of the Sustainability Message

This project addresses the perception of authenticity and trust that companies convey when communicating their sustainability initiatives. This analysis is crucial for strengthening the company’s reputation and ensuring that its messages resonate with and are well received by the target audience.

Generational Differences and ESG Actions

This project explores how different generations perceive and value Environmental, Social, and Governance (ESG) policies and practices. This knowledge enables companies to tailor their strategies to effectively connect with a broader range of demographic groups, ensuring relevance and resonance in a diverse market.